Influencer marketing · Tech & Travel
Where Brands Meet
Influence.
WASL connects ambitious brands with creators who turn authentic stories into meaningful impact.
Our divisions
Two industries. One mission.
Connecting innovative brands and extraordinary destinations with creators who inspire action.
WASL Tech
Influencer marketing for AI, SaaS and technology companies.
Explore WASL Tech
WASL Travels
Influencer marketing for hotels, resorts and destinations.
Explore WASL TravelsTrusted influencers across tech and travel
Platforms
Content made for every feed.
Our creators plan, shoot and publish native content for your brand across the platforms your audience already uses.
Instagram
Reels, Stories and carousels
TikTok
Short-form videos built to trend
YouTube
Reviews, vlogs and Shorts
Meta
Creator content run as paid ads
Facebook
Posts and videos for communities
X
Threads, clips and launch buzz
Why influencer marketing
The numbers behind the work.
People trust people. These are the figures that keep brands moving budget toward creators.
92%
of consumers trust recommendations from people over brand advertising.
$5.78
average return for every $1 spent on influencer marketing.
60%
higher engagement on micro-influencer posts than on large accounts.
2 in 3
travellers say social media inspires where they book next.
Industry figures from published marketing research.
How we work
What you get, every time.
Strategy
Campaigns built around your launch, audience and goals — not follower counts.
Creator matching
Hand-picked creators whose audience actually trusts them on your category.
Micro to large scale
Micro creators whose communities act on recommendations, large-scale voices for reach, or a mix of both.
Measured impact
Clear reporting on reach, engagement and the results that matter to you.
Every campaign is sized to your budget and goals — tell us what you want and we'll recommend the right mix.
Plan a campaignFrom the blog
Why influencer marketing works.
Strategy · 4 min read
Why people trust creators more than ads
A recommendation from someone you follow lands differently than a banner. Here's why that matters for your brand.
Read →Strategy · 5 min read
Micro or large-scale influencers: which is right for you?
Smaller creators drive action, bigger ones drive reach. Most strong campaigns use both.
Read →Travel · 4 min read
How boutique hotels fill rooms with creator content
Small hotels can't outspend big chains on ads, but they can out-story them.
Read →